About the Book
Trademark and Unfair Competition Law in the Digital Age
Barton Beebe
New York University
Tom Cotter
University of Minnesota
Mark A. Lemley
Stanford University
Peter S. Menell
UC Berkeley
Robert P. Merges
UC Berkeley
2011. 784 pages. ISBN 13: 978-0-7355-8877-6. With Teacher's Manual.
About the Book
This book provides integrated coverage of the fields of trademark and unfair competition law, broadly defined. Unlike most of its competitors, it includes substantial material focused on business tort litigation, making it appropriate for a business torts class as well.
Features:
- Trademark material based on, but extending significantly, the basic cases and supporting material from the leading casebook, "IP In the New Technological Age"
- The most comprehensive coverage of false advertising law.
- Extensive treatment of the "hot news" doctrine (misappropriation), including the most recent cases
- Comprehensive coverage, in a separate chapter, of cases dealing with tortious interference, trade libel, and related torts such as RICO
