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About the Book

Trademarks and Unfair Competition Law in the Digital Age

Front Cover - Trademarks and Unfair Competition Law in the Digital Age

Barton Beebe
New York University

Tom Cotter
University of Minnesota

Mark A. Lemley
Stanford University

Peter S. Menell
UC Berkeley

Robert P. Merges
UC Berkeley

2011. 784 pages. ISBN 13: 978-0-7355-8877-6. With Teacher's Manual.

About the Book

This book provides integrated coverage of the fields of trademark and unfair competition law, broadly defined.  Unlike most of its competitors, it includes substantial material focused on business tort litigation, making it appropriate for a business torts class as well.


  • Trademark material based on, but extending significantly, the basic cases and supporting material from the leading casebook, "IP In the New Technological Age"
  • The most comprehensive coverage of false advertising law.
  • Extensive treatment of the "hot news" doctrine (misappropriation), including the most recent cases
  • Comprehensive coverage, in a separate chapter, of cases dealing with tortious interference, trade libel, and related torts such as RICO

Preface / Sample Chapters